Integration of multi-channel information resources

Aside from basic info channels like pop media, articles and experts, I assembled my experience and info channel in stock analysis, which greatly accelerated the secondary research process both qualitative and quantitative data.

New ideas from edge tech and team discussions

We drew inspiration for AI music from a recently unveiled music model demo in 2022. Given that our design strategy spans 3 to 5 years, we aim to offer the latest experiences and surpass the limitations of the traditional in-car space.

Seamless Team Collaboration

I worked closely with a fellow UI/UX designer focused on in-car displays. Our daily 30-minute briefings with each other and our department manager ensured efficient communication and kept our project on track.

Limited user feedback for further iteration

The project shut down pre-bid due to a 3-month quarantine, cutting short our chance to gather extensive customer feedback on the new features. We conducted heuristic evaluation instead.

Limited understanding of the real-end customer

Typically, our primary point of contact is the product manager at Changan, who represents the 'end customer'—the entity that finances our design strategy. However, this individual is not the actual consumer using the product in the marketplace. Often, we're tasked with interpreting the true needs of these consumers based on the product manager's input. I am concerned that this approach may lack the objectivity necessary to fully grasp the consumer's perspective.

No collaboration with front and back end developers

We weren't able to engage with our developers and engineers for design validation.